How do we attract more customers to our store?
At Latenzo, you’ll shop the latest fashion, shoes and accessories. Their stores in Udenhout and Goirle offer a wonderful selection of brands, a great atmosphere and you’ll always be welcomed by an enthusiastic team. Their website serves as the storefront for the shops and was created by Webkracht.
The request
Latenzo wanted more customers in their physical stores. They knew they needed to take a step forward online. They asked Webkracht to develop a new website and newsletter. They also requested support for several online social campaigns.
The challenge
In addition to the two stores, Latenzo also had an online store. However, the webshop and the physical store were administratively separate channels. This wasn’t always clear to visitors and created several challenges.
Deciding to discontinue the webshop presented another challenge: how to engage their in-store customers even more.
The focus therefore shifted to designing and building a beautiful, well-functioning website that would drive more foot traffic to the stores.
The result
After several sessions, it was decided to create a sleek, clear and modern website. The design aligns perfectly with the store’s style and other branding. A lot of visuals and icons were used to enhance the experience.
The Shop The Look section was created to give people an idea of what’s trending and available in-store for the season. The extensive brand database helps enthusiasts find the right brand. These pages also perform well in Google searches, driving new customer growth.
Another great feature is the personal shopping planner. With this planner, you can easily schedule an appointment in the online calendar. You share your style preferences, and the Latenzo team selects the right clothing for you. During a personal fitting session, you’ll be helped to find your favorite outfit.
About Latenzo Udenhout
When you think of fashion stores in Udenhout, Latenzo is likely the first name that comes to mind. This family business has been a well-known name in the city and surrounding areas for over 50 years. A lot has changed over the years, but one thing remains certain: at Latenzo, you’ll always shop the latest women’s and men’s fashion.
Latenzo started in 1962 as an atelier with 35 seamstresses. Soon after, a ready-to-wear production hall was opened alongside the atelier.
Over the years, Latenzo grew into a thriving fashion chain with stores in Udenhout and Goirle.
Shopping at Latenzo
What makes Latenzo unique is the atmosphere you feel as soon as you walk in. You’re always welcome to browse, and you’ll be assisted by an enthusiastic fashion team. The brand selection is also very diverse, so there’s something for everyone.
In short: if you want to update your wardrobe with the latest fashion, be sure to visit Latenzo in Udenhout!